Email marketing is a great tool for building relationships with your current clients and attracting new leads because it's instant, personalised, directly linked to your website and positions your business as the expert. You can use this system to send newsletters, welcome letters, company updates and even trigger emails.
Email Marketing Services
Email marketing software details
- Works with your website: Your website runs on the same technology as your email campaigns and contact management, so there are a range of features that get your contacts to come back to your website more regularly.
- Newsletters added to your website: Newsletters are automatically added to your website.
- Contacts update their own details: Contacts can update their own details on your website from a link in your email campaign.
Easy-to-use email builder
Our email builder makes creating beautiful email campaigns easy. Simply select from a range of preset styles and drag them to where you want them in your email. Add images and articles with the click of a button and add placeholders to personalise each email.
- Drag and drop editor
- Customise emails for each recipient
- Add articles into your email as a snippet and onto your website in one spot
Don't get caught in the spam folder
Once you are happy with the way your email looks, we can pass it through a Spam checker to see what issues you need to fix in order to get a better delivery rate. You can also use Bloomtools to tell other email servers that we are able to send emails on your behalf through our Authorised Domains feature.
- Check each email against a Spam filter
- Reduce emails ending up in the Spam folder with Authorised domains
For each email campaign you can select to use one of our 50 free email templates or a template we have designed specifically for you. The free email templates cover birthdays, holidays, anniversaries and a range of general business categories.
- Purchase a unique template to match your business branding; or
- Use one of our 50+ free email templates
Create your email campaigns and then schedule it to be sent immediately, at a time in the future or even on a recurring basis. For instance, you might write the next three month's newsletters in advance and then schedule them to be sent at the start of each month.
You can also automatically email or sms contacts when they match a certain criteria such as filling in a form on your website, purchasing a product from your shop or attending an event using Triggers.
Email Marketing Plan / Writing
Our team of email marketing experts can create a purpose-built email marketing plan and schedule for you. This paln will be devised on your business objectives to assist in retaining clients to stay longer, buying more, more frequently; increase your referrals; welcome new clients so they connect with you as soon as they signup; and increase your conversions for prospective clients through an automated marketing campaign.
For the clients wanting even more, our team can even handle the email campaign creation for you.
With each email you send you get a set of powerful reports that allows you to see who opened it, who it bounced from and even what links each contact clicked within the email.
- Track opens and click throughs
- Manage and view bounces
- Integrates with Google Analytics6
- View all the emails a contact has read over time